Paddy Power is Ireland’s biggest, most successful, security conscious and innovative bookmaker.
That’s the line used by the brand on their website and it is certainly hard to disagree with their description of themselves…
The firm are a huge brand and they have certainly paved the way for bookmakers in this millennial era with their site innovation and their increasingly ubiquitous marketing.
Cash Card PPlus has been created so you have your own Paddy Power card where you can gain access to winnings straight away rather than waiting 2-3 days.
One touch in-play betting to make shrewd In-Play bets for betting events in real time.
Flashmarkets have been launched for short life-span betting – for example will there be a throw-in within the next minute?
Cash out options available for when you feel your original bet is slipping away.
‘Kicker’ gives you the option to stick extra money on your football team to win, then Paddy will boost your winnings if your team wins win by two, three, or four or more goals.
Paddy is known for its excellent customer offers, from new customer offers to their existing customer money back specials.